About Us

The Task

Provide the world with high quality, healthy, and enhanced beverage choices.

Our Mission

The foundation of our corporation is to pursue globally responsible and sustainable business opportunities that serve our customers as well as reward our employees and shareholders.

Our History

Greene Concepts Inc has completed the 100% acquisition of Mammoth Ventures Inc., a holding company which includes the 60,000 sq. ft. beverage and bottling facility located just outside of Asheville, NC. The acquisition of the holding company also includes the building, all bottling equipment, fixtures, inventory and any and all other assets held and owned by Mammoth Ventures Inc. This is a 100% acquisition of Mammoth Ventures Inc. and its assets, including the bottling facility, are now a wholly-owned subsidiary of Greene Concepts Inc. 


As Greene Concepts continues to evolve, our fundamental strengths lie in an outstanding leadership team. 

Karen E. Howard

Karen E. Howard


Karen Howard is a visionary and results-focused leader who has spent more than 30 years working with Congress, state legislatures and healthcare organizations to develop innovative healthcare policy and programs. An advocate at heart, she has worked to strategically advance the mission and vision of organizations through effective advocacy and strong collaboration. She has held a variety of executive positions, including serving as professional staff for a Congressional committee, and has policy expertise in the diverse areas of integrative and complementary medicine, managed care, healthcare technology and mental health.
Entrepreneurial by nature, Ms. Howard has successfully built organizational capacity and brought both nonprofit and for-profit organizations success. Prior to joining O&N, she served as president of the National Animal Supplement Council (NASC), where she managed the NASC Quality Seal Program, a voluntary compliance program for manufactures and distributors of pet supplements requiring adherence to the association’s GMPs, participation in a national adverse event reporting system, and a bi-annual audit.
Prior to that, Ms. Howard served as executive director for both the American Association of Naturopathic Physicians (AANP) and the Association of Accredited Naturopathic Medical Schools. During her nearly 10-year tenure at AANP, she built a sustainable infrastructure, significantly improved financial performance, established a strong federal presence, and supported multiple state association advocacy efforts for licensure. Also during this time, the naturopathic medicine profession established itself as a key component of comprehensive healthcare for the future.
Ms. Howard also serves as a senior contributing editor with Virgo Publishing, where she supported Petfood 2.0, a forum for the exchange of ideas about the science supporting the evolution of this multibillion-dollar industry.
With her versatile background she brings a simple philosophy: Where there is intention in action, there is joy in work. Where there is challenge, there is opportunity.

Great Results

CEO – Karen Howard is seen here discussing the importance of Vitamins & Minerals in an average American’s diet. Stressing the importance of quality, Mrs. Howard has established herself publically as a highly credible and experienced health and wellness expert. 


Bottling Facility